55 years of global consumer behavior data, transformed into interactive reports, brand tracking dashboards, and predictive analytics — powered by AI, built by IMI International.
From raw survey data to interactive client deliverables — everything your team needs in one branded ecosystem.
Scroll-driven HTML reports with side-by-side brand analysis, demographic deep dives, and animated data visualizations — built to present, not just read.
Live dashboards with metric switchers, filterable charts, comparison radars, and sortable tables — track brand health across every wave.
Deep-dive into 800+ passion points to uncover where audiences connect most — from sports and gaming to finance and wellness — with full comparison tooling.
Demographic breakdowns by age, gender, income, and region — multi-toggle filters that reveal how different segments engage with brands and categories.
Cross-category performance benchmarks across nutrition, AI, CPG, and more — competitive gap analysis with wave-over-wave trend tracking.
Behaviour in one market often predicts what happens next in another. Our 18-country longitudinal data surfaces these patterns before competitors see them.
Two capabilities that no other research platform can offer — built on decades of proprietary data and next-generation AI architecture.
Multiple AI agents debate, challenge, and validate insights before they ever reach a client — producing analysis that's been stress-tested from every angle.
Every category, brand, or property you bring to Heartbeat gets benchmarked against 55 years of proven consumer behaviour patterns across 18 countries.
Heartbeat is evolving from reporting into prediction — here's where we're headed.
Predictive models trained on 55 years of longitudinal data — forecasting brand momentum, surfacing emerging trends, and flagging behavioural shifts before they hit the market.
Pre-built intelligence modules — brand health prediction, consumer intent forecasting, and competitive share tracking — ready to plug into any client engagement.
Ask questions of the data in plain language — get instant visualizations, historical context, and cross-country comparisons drawn from decades of tracking studies.